Super Bowl Party Costs Are Rising—Here’s How Inflation Is Sacking Your Wallet

EDITOR'S NOTES

Every year, millions of Americans gather for the Super Bowl, indulging in food, drinks, and entertainment. But this year, your grocery bill may give you more heartburn than the halftime show. Inflation and supply chain disruptions continue to wreak havoc on everyday purchases, and the costs of classic game-day staples are no exception. If you’re not paying attention, you’ll end up paying far more for the same meal. Let’s break down what’s happening and what it means for your wallet.

Eric Blair Feb 6, 25

Wells Fargo’s latest report confirms what many Americans already know—putting together a Super Bowl party is getting more expensive. Food prices are behaving like a “seesaw,” with some items surging while others decline. But don’t let the minor price drops fool you—some fan favorites, like chicken wings and avocados, have jumped by over 11% compared to last year. That means your favorite guacamole-and-wings combo is hitting your wallet harder than a linebacker on a blitz.

A menu for ten people will now cost just over $139, roughly the same as last year, but that doesn’t tell the whole story. While frozen shrimp and some vegetables are cheaper, many essential items are creeping up in price. Beer and wine? Up 2%. Chicken wings? Up 7.2%. Fresh avocados? A staggering 11.5% increase. This kind of fluctuation forces consumers to play financial defense, navigating unpredictable price hikes just to host a simple gathering.

Where You’ll Pay More (And Less) This Year

Avocados: Up 11.5%. Guacamole lovers, brace yourselves.
Chicken Wings: Up 7.2%. Bad news for Buffalo wing fans.
Cherry Tomatoes: Up 11.9%. If you like fresh salsa, it’ll cost you.
Beer & Wine: Up 2%. Not a massive jump, but still noticeable.

On the flip side:

Frozen Shrimp: Down 4%. Consider shrimp tacos instead of wings.
Broccoli: Down 7.2%. A rare win for vegetable lovers.
Tortilla & Potato Chips: Down slightly, but paired with guacamole, you’ll still feel the pinch.

The Bigger Picture—Inflation Is Here to Stay

While a few minor price drops might seem like relief, the reality is that food prices remain stubbornly high. Inflation may not be making headlines like it did last year, but it hasn’t gone away—it’s just shifting around. The real danger is unpredictability. One year it’s eggs, the next it’s beef, and now, even simple Super Bowl snacks are playing by the same rigged rules.

This is just another example of why depending on the dollar alone is financial suicide. The government will keep printing money, corporations will keep raising prices, and the middle class will continue to get squeezed. If you don’t have a strategy to protect your wealth, you’ll be left playing catch-up while your purchasing power erodes.

If you want to stay ahead of the next wave of inflation, you need to be thinking beyond dollars in a bank account. Hard assets like gold, silver, and decentralized currencies are essential in times like these. Bill Brocius has laid out exactly how to protect yourself from economic uncertainty in his free guide: "7 Steps to Protect Your Account from Bank Failure."

With the way things are going, it won’t just be your Super Bowl party that’s under attack—it’ll be your entire financial future. Get prepared now.