Back in September of last year, a stat came across my desk that made me sit back in my chair: 71% of financial advisors had less than 1% exposure to gold.
That's right. Nearly three-quarters of these so-called professionals were essentially ignoring one of the oldest and most reliable forms of wealth preservation on Earth.
Now let me tell you: that’s not just a blind spot. That’s financial malpractice.
These numbers came from Bank of America’s fund manager survey, and thankfully, there’s been a small shift since then. Just a few weeks ago, we got the latest update—and it looks like a few of these folks are finally getting the gold memo.
The latest numbers show 39% of fund managers still have zero exposure to gold. That means no mining stocks, no ETFs, no coins, no bars—nada. But you can see the tide slowly turning. Month-over-month, the number of gold-less portfolios is shrinking.
So yes, we’re starting to see some movement. But here's the kicker:
The average exposure is still only 2.4%.
Let me say that again: Just 2.4%.
Look, I’ve been in this game for decades. I’ve seen bubbles come and go, currencies crash, and retirement dreams go up in smoke. If you’ve only got 2.4% of your portfolio in gold in today’s world—you’re playing with fire.
Personally, I think 10% is the absolute floor for precious metals right now. Honestly, 20% makes a lot more sensegiven the state of global affairs.
And I’m not the only one saying this. Ray Dalio—yes, that Ray Dalio—recently said a 15% gold allocation is completely reasonable.
So ask yourself: if the billionaires are hoarding gold, why aren’t you?
Morningstar just released data showing a surge in U.S. physical gold ETF holdings. The chart looks impressive at first glance, but when you zoom out, the reality hits hard:
Total U.S. physical gold ETF holdings = $225 billion.
NVIDIA alone = over 20x that size.
Let that sink in. The entire U.S. gold ETF market is smaller than a single overhyped tech stock. This market is still in the early innings.
But while investors slowly catch on, central banks have already sprinted ahead.
Take a look at the central bank gold buying chart. You’ll notice a vertical spike starting in 2022. That wasn’t by accident.
That’s when the U.S. and EU froze Russia’s central bank assets. The global message was loud and clear: your dollars aren’t safe anymore.
So what did countries like China, India, and even allies like Saudi Arabia do?
They ditched the dollar and started piling into gold.
China claims to hold around 2,300 tonnes of gold. But ask any serious analyst and they’ll tell you: that’s smoke and mirrors. The real number is probably closer to 20,000 tonnes.
They’ve been quietly stacking for years, and they’re not alone.
Remember, these are the same central banks that print paper money like it’s going out of style—and even they’re loading up on gold. If that doesn’t tell you something’s broken in the fiat system, I don’t know what will.
Here’s the wild part: gold and silver have done extremely well the past couple of years—while stocks were also on a tear.
Historically, gold really shines after the crash, not during a bull run. Think back to 2000. The dot-com bubble burst, the Fed panicked and started printing, and gold took off like a rocket.
It’s not hard to imagine the same thing happening now.
Yes, in the immediate aftermath of a crash, everything gets sold. I talked about this back in April during the mini-crash after Trump’s Liberation Day speech. When margin calls hit, people don’t care what they're selling—they just need out.
Gold, silver, your grandma’s wedding ring—it all hits the floor.
But what happens after the panic settles? Precious metals roar back to life, often outperforming the stock market for years.
And guess what? As I’m writing this, the Nasdaq is taking a hit—down 2.5% in a single day. Miners are dipping too. That's normal. They’ve been on a run, and some profit-taking is expected.
But the bigger picture? We're on the verge of another major capital rotation, and precious metals are right in the crosshairs.
Here’s the hard truth: by the time your financial advisor tells you to buy gold, it’ll be too late. The price will be through the roof, premiums will skyrocket, and physical supply will dry up.
The smart money is already moving. Central banks are stockpiling. Hedge fund giants are diversifying. And retail investors are just starting to wake up.
Will you be ready—or will you be left holding the (fiat) bag?
You’ve worked too hard to let Wall Street, the Fed, or some politician in a $3,000 suit gamble away your future.
Protect what’s yours. And do it before the herd catches on.
Stay sharp,
Frank Balm
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