Costco’s Rationing Gold? What They’re Not Telling You About the Gold Rush You’re Missing
What Costco’s New Gold Limit Really Means
Let me put it bluntly: when your neighborhood big-box store starts rationing gold, it’s not just a policy change—it’s a warning siren. Costco, the place you go for toilet paper and bulk peanut butter, is now telling customers they can only buy two one-ounce gold bars per 24 hours. That’s a sharp cut from the five-bar-per-day limit they allowed earlier this year.
Think about that. This isn’t some high-end bullion dealer or exclusive vault service in Zurich—this is Costco. And they’ve already moved over $100 million in gold since they started selling bars in 2023.
Why are folks scrambling for gold at a warehouse store? Because the writing’s on the wall. While Washington and Wall Street play their games, regular Americans are figuring out what I’ve been shouting for years: paper money is dying. Gold is real. Gold is freedom. And the people are waking up.
From $1,800 to Nearly $3,500: What’s Driving This Stampede?
Back in February 2023, gold was floating around $1,810 an ounce. Fast forward to now, and it’s hovering just below a staggering $3,500. That’s not normal market movement—that’s panic buying disguised as “portfolio diversification.”
What’s fueling it? Inflation that refuses to go away, geopolitical chaos, central bank overreach, and yes—deep mistrust in our financial system. Every time the Fed whispers about interest rates or digital currencies like FedNow, Americans run to the safe haven of precious metals.
And let’s be honest: it’s not just gold. Costco’s platinum bars—also quietly available online—are flying off the shelves. The bars, made by Swiss giant MKS PAMP and certified at 999.5 purity, are another hedge folks are stacking before the system tilts any further.
Costco Isn’t Selling Gold. They’re Selling a Signal.
When a retailer like Costco says gold is boosting their e-commerce performance, you better believe this is more than a sales trend. Gold is becoming mainstream again. It’s not just for hedge funds and survivalists anymore—it’s for the everyday American who’s paying attention.
Gary Millerchip, Costco’s CFO, even called gold a “meaningful tailwind” during their September 2024 earnings call. That’s corporate speak for “this stuff’s flying out the door.” And here’s the kicker: the bars are often sold out. Gone. Vanished into private vaults and sock drawers across the country.
Even Wall Street’s starting to catch on. Evercore’s Greg Melich recently joked about whether Costco’s in-house brand Kirkland might start minting its own gold. Sounds far-fetched? Maybe. But when trust evaporates and the dollar’s circling the drain, everything’s on the table.
Don’t Wait for a Limit—Act Now Before They Shut the Door Entirely
This new two-bar limit? It’s not about fairness. It’s about control. It’s about making sure the flood of physical demand doesn’t drain the inventory too fast. And if demand keeps surging, the next step could be even stricter rationing—or no sales at all.
That’s why I’ve been urging readers to act now. Before the gold's gone. Before the dollar dives deeper. Before your bank “temporarily limits withdrawals for your security.”
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You’ve worked hard for what you have. Don’t let politicians, central bankers, or corporate overlords decide what happens to it. Costco’s new gold limit is more than a headline—it’s a glimpse into the future.
Be smart. Be fast. Be sovereign.
